Transport

Infotec & Network Rail

We worked with Infotec and Network Rail to update the passenger information display in Manchester Piccadilly station. Platforms 13 and 14 have suffered from congestion due to high traffic. We worked together to change passenger behaviour by introducing a new strategy for Wait, Prepare and Go to platform based on the status of the service.

Using colour, iconography and specific commands has supported management of passenger traffic and improved safety on the platforms. A combination of this and the refresh of the information displayed has resulted in great feedback from station colleagues and passengers alike.

JCB

We were involved in the UX design for several forthcoming products in the JCB portfolio. This involved talking to operators, creating design proposals and prototype models for testing before authoring specifications for the final design.

The machines involved more simple excavators through to rotating telehandlers with a focus on versatility, productivity, efficiency, safety and simplicity.

We worked closely with both the product teams and UI design consultancy to ensure that the end user experience was coherent, intuitive and had great usability.

JLR

Members of our team worked on several projects to design intuitive, attractive and engaging UX in-keeping with a premium vehicle.

The design philosophy was to fuse customers' knowledge and expectations from their digital lives with mobile-like experiences and interactions in an automotive-safe environment.

We developed a proprietary set of design rules to create harmony with other in-vehicle digital interfaces to ensure a holistic experience. We followed a human-centred design process to produce outstanding experiences for JLR customers complying with worldwide guidelines and regulations.

Spark44

Spark44 design agency who design and manage the Jaguar Land Rover website.

This project involved working on the e-commerce, specifically looking at the online car configurator and car sales experience for existing and new vehicles in the portfolio.

The brief was to enhance existing UX based on prior learning and applying our own experiences and recommendation, which we executed successfully.